LANEIGE LIP & EYE TRAINING TOOL KIT

2025-01-13






LANEIGE
LIP & EYE TRAINING TOOL KIT



We created the Laneige Lip & Eye Educational Tool Kit to visually and interactively convey the product’s core message, “bouncy & firm.” Inspired by the “Whack-a-Mole” game, the kit features an interactive design where users can press spring-attached balls labeled with the key benefits using a soft hammer. With Laneige’s signature pink as the key color, the kit ensures brand consistency while delivering a fun, hands-on experience. Packaged in a portable transparent PVC bag, it ensures convenience for educators while maintaining a playful, memorable experience that reinforces the product’s benefits.



Client. LANEIGE
Year. 2024
Brand Location. South Korea
Division Creative Director. Yumi Jung
Designer. Yeaji Jeong, Gamin Park, Myorim Jung
Photographer. Junghun Yeom




heaz@heaz.com
T +82 2 545 1758
3-14, Nonhyeon-ro 12-gil, Gangnam-gu, Seoul, Korea

HEAZ is a registered trademark
2023 HEAZ all rights reserved.

운영시간(한국) 10:00 ~ 16:00
/ 점심 시간 12:00 ~ 13:30,  주말/공휴일 휴무.

(주)헤즈
| 서울특별시 강남구 논현로12길 3-14(개포동) / (우) 06312

| 계좌정보 : 국민은행 204401-04-027910 (주)헤즈


대표이사 배명섭
/ 서울특별시 강남구 언주로 107길 32 / (우) 06312

| 사업자 등록번호 211-88-14645
| 통신판매업신고번호 제 2015-서울강남-02643 호

heaz@heaz.com
T +82 2 545 1758
3-14, Nonhyeon-ro 12-gil, Gangnam-gu, Seoul, Korea

HEAZ is a registered trademark
2024 HEAZ all rights reserved.

운영시간(한국) 10:00 ~ 16:00 / 점심 시간 12:00 ~ 13:30,  주말/공휴일 휴무.

(주)헤즈 | 서울특별시 강남구 논현로12길 3-14(개포동) / (우) 06312       계좌정보 : 국민은행 204401-04-027910 (주)헤즈


대표이사 배명섭 /  서울특별시 강남구 언주로 107길 32 / (우) 06312

사업자 등록번호 211-88-14645
통신판매업신고번호 제 2015-서울강남-02643 호