THIS IS A THANK-YOU KIT FOR PARTNER STREAMERS OF SOOP, A STREAMING-BASED GAMING PLATFORM. INSPIRED BY THE STRUCTURE AND INTERFACE OF CONSOLE GAME DEVICES, HEAZ DESIGNED THE ENTIRE KIT TO INTUITIVELY EXPRESS THE GAMING IDENTITY. THE VISUAL COMPOSITION EVOKES THE FEELING OF ENTERING AN ACTUAL BROADCAST, SPARKING VISUAL INTEREST. THE EXTERIOR FEATURES A METALLIC TEXTURE AND GRAPHIC ELEMENTS TO CAPTURE THE SCULPTURAL FEEL OF A CONSOLE, WHILE THE INTERIOR PLAYFULLY INCORPORATES A MINIATURIZED VERSION OF THE SOOP HOMEPAGE UI, CONVEYING THE BRAND’S UNIQUE UNIVERSE. TAKING INTO ACCOUNT THE STREAMING ENVIRONMENT OF THE STREAMERS, THE KIT CONSISTS OF PRACTICAL GOODS, AIMING TO DELIVER BOTH USABILITY AND IMMERSION. EVERY DESIGN ELEMENT HAS BEEN METICULOUSLY CRAFTED TO BALANCE THE SENSIBILITY OF GAMING WITH PRACTICALITY, SEAMLESSLY EMBEDDING THE CONCEPT THROUGHOUT THE KIT.
CLIENT. SOOP CREATIVE DIRECTOR. SUNGYOON KIM DESIGNER. MYEONGJI KO, CHAELIN YOO, YESOL KIM, YUJIN LEE PHOTOGRAPHER. JUNGHUN YEOM
SOOP
GAME STREAMER KIT
THIS IS A THANK-YOU KIT FOR PARTNER STREAMERS OF SOOP, A STREAMING-BASED GAMING PLATFORM. INSPIRED BY THE STRUCTURE AND INTERFACE OF CONSOLE GAME DEVICES, HEAZ DESIGNED THE ENTIRE KIT TO INTUITIVELY EXPRESS THE GAMING IDENTITY. THE VISUAL COMPOSITION EVOKES THE FEELING OF ENTERING AN ACTUAL BROADCAST, SPARKING VISUAL INTEREST. THE EXTERIOR FEATURES A METALLIC TEXTURE AND GRAPHIC ELEMENTS TO CAPTURE THE SCULPTURAL FEEL OF A CONSOLE, WHILE THE INTERIOR PLAYFULLY INCORPORATES A MINIATURIZED VERSION OF THE SOOP HOMEPAGE UI, CONVEYING THE BRAND’S UNIQUE UNIVERSE. TAKING INTO ACCOUNT THE STREAMING ENVIRONMENT OF THE STREAMERS, THE KIT CONSISTS OF PRACTICAL GOODS, AIMING TO DELIVER BOTH USABILITY AND IMMERSION. EVERY DESIGN ELEMENT HAS BEEN METICULOUSLY CRAFTED TO BALANCE THE SENSIBILITY OF GAMING WITH PRACTICALITY, SEAMLESSLY EMBEDDING THE CONCEPT THROUGHOUT THE KIT.
CLIENT. SOOP
CREATIVE DIRECTOR. SUNGYOON KIM
DESIGNER. MYEONGJI KO, CHAELIN YOO, YESOL KIM, YUJIN LEE
PHOTOGRAPHER. JUNGHUN YEOM