SAMLIP X LEAGUE OF LEGENDS ACANE COLLABORATION BREAD SEEDING KIT
2025-07-08
SAMLIP X LEAGUE OF LEGENDS ACANE COLLABORATION BREAD SEEDING KIT
THIS SEEDING KIT WAS CREATED TO CELEBRATE THE LAUNCH OF COLLABORATION FOR A SPECIAL BREAD EDITION BETWEEN SAMLIP AND LEAGUE OF LEGENDS. HEAZ INFUSED THE OVERALL DESIGN WITH UNIQUE DETAILS TO CAPTURE THE ESSENCE OF THE ANIMATED SERIES ARCANE AND THE CHARACTERISTICS OF THE MAIN CHARACTER, JINX. INSPIRED BY A WORN AND RUGGED WOODEN BOX, THE KIT FEATURES A WOODEN MATERIAL PACKAGE DESIGN. ADDITIONALLY, JINX'S GRAFFITI ELEMENTS WERE INCORPORATED INTO THE PET SLEEVE TO ADD VIBRANCY TO THE KIT. THE INNER PACKAGING WAS DESIGNED WITH A BOOK-LIKE STRUCTURE, ALLOWING USERS TO FLIP THROUGH ITS PAGES. THIS DESIGN REVEALS A STEP-BY-STEP BACKGROUND TRANSFORMATION AND POP-UP ELEMENTS, CREATING A MULTIDIMENSIONAL REPRESENTATION OF THE ANIMATED WORLD. WHEN THE LAST PAGE OF THE BOOK IS TURNED, ALL THE BREAD IS REVEALED, RESEMBLING TREASURES HIDDEN WITHIN A TREASURE CHEST. THIS ENTIRE EXPERIENCE ELEVATES ANTICIPATION, OFFERING MORE THAN JUST A SIMPLE PACKAGE.
CLIENT. SAMLIP YEAR. 2024 DIVISION CREATIVE DIRECTOR. SUNGYOON KIM DESIGNER. YESOL KIM, YUJIN LEE, MYEONGJI KO, CHAELIN YOO, YENA KIM PHOTOGRAPHER. JUNGHUN YEOM
SAMLIP X LEAGUE OF LEGENDS
ACANE COLLABORATION BREAD SEEDING KIT
THIS SEEDING KIT WAS CREATED TO CELEBRATE THE LAUNCH OF COLLABORATION FOR A SPECIAL BREAD EDITION BETWEEN SAMLIP AND LEAGUE OF LEGENDS. HEAZ INFUSED THE OVERALL DESIGN WITH UNIQUE DETAILS TO CAPTURE THE ESSENCE OF THE ANIMATED SERIES ARCANE AND THE CHARACTERISTICS OF THE MAIN CHARACTER, JINX. INSPIRED BY A WORN AND RUGGED WOODEN BOX, THE KIT FEATURES A WOODEN MATERIAL PACKAGE DESIGN. ADDITIONALLY, JINX'S GRAFFITI ELEMENTS WERE INCORPORATED INTO THE PET SLEEVE TO ADD VIBRANCY TO THE KIT. THE INNER PACKAGING WAS DESIGNED WITH A BOOK-LIKE STRUCTURE, ALLOWING USERS TO FLIP THROUGH ITS PAGES. THIS DESIGN REVEALS A STEP-BY-STEP BACKGROUND TRANSFORMATION AND POP-UP ELEMENTS, CREATING A MULTIDIMENSIONAL REPRESENTATION OF THE ANIMATED WORLD. WHEN THE LAST PAGE OF THE BOOK IS TURNED, ALL THE BREAD IS REVEALED, RESEMBLING TREASURES HIDDEN WITHIN A TREASURE CHEST. THIS ENTIRE EXPERIENCE ELEVATES ANTICIPATION, OFFERING MORE THAN JUST A SIMPLE PACKAGE.
CLIENT. SAMLIP
YEAR. 2024
DIVISION CREATIVE DIRECTOR. SUNGYOON KIM
DESIGNER. YESOL KIM, YUJIN LEE, MYEONGJI KO, CHAELIN YOO, YENA KIM
PHOTOGRAPHER. JUNGHUN YEOM